A.G. Ferrari

Brand Redesign Messaging Packaging Collateral Interactive Design
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Welcome to Italifornia


A.G. Ferrari had been around in Northern California since the 1920’s. While their food and offerings had modernized, their branding wasn’t catching up. They reached out to us to refresh their brand to reflect their vision of offering the very best food from both Italy and California. We gave them a distinct, clean look, gorgeous modern photography and a tagline, “Tradition meets imagination,” that was evocative of this combo that we affectionately dubbed (at least among ourselves) “Italifornia.” Hey, it’s better than Califaly.


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